Is "loop" a common term for... whatever it's used for here?

Anyway, this looks like it might be a fun way to gamify TODO lists. Would be interesting to see some output after some goals have been achieved. Screenshots of the web UI maybe?

This reminds me of when a friend saw that someone had Liked something he had posted online, and he wanted to Like the Like. There was no interface to do that, so he was "reduced" to merely liking it in reality.