> The thing is, every time you take a swing on one of those big IPs, you take a risk.

I think the entire content production industry, no matter the medium, is aware of the risk/reward of rerunning existing IP vs creating new IP. There's a reason we get retreads of retreads elsewhere, existing IP is lower risk, higher reward, pretty much always.

Halo is a good example - they fumbled with Infinite. It just wasn't very good. Yet the remake of Halo: Combat Evolved is getting a ton of attention from the fanbase and broader gaming community. If the next Halo is good, that fanbase will come back around.

> I think what they want to do is make the next WoW. Low-risk, customer lock-in, people identifying themselves with their consumption of the IP to an almost ludicrous degree. You see that already in some ways with Fallout 76.

This is what they now want from Mojang and Minecraft. Asha even called it out in her letter.

> Yet the remake of Halo: Combat Evolved is getting a ton of attention from the fanbase and broader gaming community. If the next Halo is good, that fanbase will come back around.

The fanbase already has the Master Chief Collection. The remake seems doomed to fumble worse than MCC's notorious launch issues and it should be obvious to anyone looking at the project on paper. MCC was a team with ownership trying to learn the ins and outs of decades of work on the Slipspace engine to recreate each step of the Halo journey in an upgraded/consolidated form of its own engine. The new remake is a mostly outsourced team that basically owns nothing trying to recreate Halo mechanics in UE5 with the help of LLMs and other AI upscalers. That's nothing like what the real fans should want for the franchise. It reeks of corporate mismanagement misunderstanding what IP is for. It also reeks as a slap in the face for the hard work on the MCC (and yeah 5 and Infinite, fumbles and all).