This kind of stuff doesn't pass my sniff test: if this product truly does what it claims, and generates largely autonomous value... why would they give that value to the customer? Why wouldn't they keep this under lock and key, make their own products with it, and never tell a soul? Is the company not there to make money?

It's like a trader giving away their amazing trading secrets. Trading is a zero sum game, so if your trading is really that good, giving the strategy away should be the last thing you do.

The charitable conclusion is that the peddler of this stuff is stupid, and the customer is genuinely taking advantage of the seller (i.e. the charade will collapse soon, the customers will grab all the value). The non-charitable conclusion is that they are not stupid (which means that customer is the mark). I don't get it.

its not that it doesn't generate value, but its hard to win against the model providers so this is just trying to be a nicer version of a chat that does stuff.

zo is cool but likely doesn't magically have long term value either

I'm not sure what other people find useful about this kind of system being full service