Instead of just dismissing this and saying this can't possibly work, it would be better to ask: how do they get around problems of mitochondrial damage, or have they not tackled that yet?

Because it is unlikely that you just punched a hole through the plan of the several dozen people in bioengineering, life sciences, and other related fields that are at this company.

Or we could ask "what the hell are they talking about" and "can they cite even one single bit of useful peer reviewed evidence about this?"

Coz really that seems like the foundational problem here: claiming something rather crazy with obvious problems, like multigenerational mitochondrial damage in an organism which replicates literally billions of them just to be born.