And I said MacBook Neo was wrongly priced since the beginning. I don't even remember how many sticks I got from it.

>Just yesterday I saw people saying that Apple wouldn't increase prices until the next refresh.

That was from Gruber, a person who claimed USB-C was invented by Apple, AirPod was sold at a loss.

Generally speaking understanding of Margins, Supply Chain, Manufacturing and Hardware Business manufacturing is still very low across the internet.

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sandcat_ 3 hours ago | parent | next [-]

The quote from Gruber in question (IMO, a little more reasonable than you give it credit for.)

> For the same reason, I also do not think they’re going to raise the prices of existing products mid-cycle. ... But unlike with the MacBook Pros in March, I wouldn’t bet more than a beverage on my hunch here. However out of character it would be for Apple to raise prices midway through product cycles, the global RAM shortage is unprecedented. I wouldn’t be surprised if Apple pushes price increases moments after I hit “Publish” on this post.

https://daringfireball.net/linked/2026/06/22/apple-device-pr...

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choilive 7 hours ago | parent | prev | next [-]

Apple was on the USB Implementers Forum that designed USB-C so.. I would say they could definitely be credited as a co-inventor of USB-C, they also introduced one of the first devices that used USB-C.

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brookst 6 hours ago | parent | next [-]

In addition to being the sole inventors of lightning (the connector), which directly informed the USB-C spec based on learnings from field use.

Apple doesn't get solo credit for USB-C, but they were certainly essential to it. Just compare the USB-C physical interface to the USB-3 micro or super speed type B ports and compare design sensibilities.

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bel8 3 hours ago | parent | prev | next [-]

That's not what Grubber claimed tho. They claimed solo inventor, which Apple is not.

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AlexandrB 7 hours ago | parent | prev [-]

And then they went too far and introduced laptops that only used USB-C before finally setting at a (so far) happy medium.

	▲	SchemaLoad an hour ago \| parent [-]
		I think we needed Apple to do that to throw a lot of weight behind the standard so it didn't get stuck in an eternal migration that never ends. Though removing the SD card slot was dumb since USB-C was never an alternative to SD cards. Even today the desktop PC market is still stuck on USB-A since they have no Apple equivalent to just get things done.

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stouset 7 hours ago | parent | prev | next [-]

> And I said MacBook Neo was wrongly priced since the beginning

Given that the price change is broadly in line with the rest of the lineup, were all of those products mispriced since the beginning too? Or is it possible you’re simply cherry picking the one thing you want to be right about while ignoring the broader context of memory prices going up?

	▲	AbsurdCensor 7 hours ago \| parent [-]
		Memory prices are certainly going up, but Apple already makes a 40% profit margin on their products. That $1 trillion+ bank account still gotta go up no matter what right?

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Kirby64 6 hours ago | parent | prev | next [-]

> That was from Gruber, a person who claimed USB-C was invented by Apple, AirPod was sold at a loss.

I can't comment on the AirPod margins, but USB-C was, at least in large part, designed by Apple. That's absolutely true. They weren't the only people on USB-IF committees, but certainly played (and play) a very heavy hand in the USB-C spec.

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rootusrootus 6 hours ago | parent | prev | next [-]

> a person who claimed USB-C was invented by Apple

That seems fair, I know plenty of people who think Apple only used USB-C because they were forced to. Lots of gut feelings out there.

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bel8 3 hours ago | parent [-]

But they were forced, at least for iPhones in Europe.

It's a fact. Not a feeling.

	▲	simondotau 3 hours ago \| parent \| next [-]
		Sure it was Europe. Meanwhile Apple got raked over the coals for being too early with USB-C on their MacBooks. Apple would have moved away from Lightning eventually. Did Europe force that move a year sooner than otherwise? Maybe. Maybe not.
	▲	rootusrootus 2 hours ago \| parent \| prev [-]
		Except they were steadily converting their devices to USB-C for years preceding the iPhone, and they had good reasons to make the iPhone the last device to get it. There is no indication that they were forced to do anything, and the best argument you have is a poster child for post hoc ergo propter hoc. A feeling.

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copperx 7 hours ago | parent | prev [-]

> And I said MacBook Neo was wrongly priced since the beginning. I don't even remember how many sticks I got from it.

I thought they were soldered to the motherboard?

	▲	kube-system 7 hours ago \| parent [-]
		They mean stick as in criticism. And no, the memory in the Neo is not soldered to the motherboard, it is the upper part of the SoC sandwich package. https://3dfabric.tsmc.com/english/dedicatedFoundry/technolog...