If you work backward from the schema these sorts of things tend to evaporate before they can become a problem.

Some of the biggest rabbit holes come from naming conventions not aligning across the business and technology silos. If everyone agrees that Customer has exactly 34 attributes, then it is possible to move to the next step of sharing libraries of types across the team. Getting your POCOs/DTOs 1:1 across the board is when the duplication really starts to melt away.