Why do you think a government should compete on a market segment? I find it slightly irritating.
Let me get a cup of the good EU coffee! I like the "privacy" blend the most!
Now let me turn on my EU computer and log-in with my EU id
Check my messages on EU social media and then I have to leave for work
Oh that's a cute girl that messaged me on EU dating
I hope she also likes privacy and democracy
Now into my EU car, let me quickly stop at my EU charging station
Power is cheap, no middleman, all EU for our democracy
And then I'm on my way to my EU employer!