This is very ambitious and commendable. They are putting their bootstrapped money into something incredibly cool and potentially useful. Regulatory will be hard, but perhaps they can do something like a class 1 device which doesn't diagnose anything / is used by physical therapists and they sell them to gyms. I also expect the resolution to increase rapidly. If they can convert profits from generating weird ai images into new medical technology thats a win. Good luck! They will probably fail but this is what ambition looks like!