If you pay attention to how people spend their money, and not what they say (i.e. actions speak louder than words)

People really love billionaire owned businesses.

We can look at Walmart, which eviscerated mom&pop stores all over rural America, and you'd be hard pressed to find much love of Walmart in those places, but alas, people gave their money to Walmart instead of Jone's Town General.

I saw a Harvard-Harris poll a couple of years ago where Amazon had the highest favorability ratings of institutions/organizations polled, basically tied with the U.S. military and ahead of the police and CDC: https://harvardharrispoll.com/key-results-may-2 (page 15).