> The environmental movements of the last 60 years focused on impossible goals which were easy to rally behind.

Is this true? Americans elect leaders who won't even acknowledge the issue is real. We have at times managed to gather some momentum towards using government to address the issues through incentives and regulation - even as recent as the Biden administration - then reactionaries gain power and dismantle the efforts.

The "environmental movement" was not focused on the personal responsibility angle, it's just that the American political system rejected proposals to do any meaningful government interventions because long term thinking is never rewarded.