My wife and I are working on a math/science/CS-inspired jewelry business.

We try to create pieces that stand on their own aesthetically but have a hidden meaning. We currently have two styles: lambda calculus based pieces (we depict the lambda/Tromp diagram) where we have Y-Combinator earrings (well, strictly speaking they are one beta reduction away from Y-combinator. Aesthetic oblige) and a pendant depicting a lambda expression computing Graham's number. The other style is quantum computing circuits, based on quantum computing research my brother (a physics professor) is doing: a pendant that is actually a non-local controlled-NOT gate.

I wrote a tiny DSL to describe the jewelry pieces, and an interpreter to produce CAD files. We then either 3D print them or have them produced by lost-wax.

We are 200% out of our comfort zone (and love it): I know nothing of front end dev, payments, or anything like that. The diamond district in New York is a neighborhood we normally actively avoid, but if you are forced to go there it is fascinating (people examining diamonds on the corner of the street, others in fur coats in summer straight out of a mafia movie...), and especial marketing. Jewelry is a completely saturated business (luckily we are not doing this to pay the rent); we think we have a unique angle, but we are still figuring out the target audience (if there is one).

Store: https://studio-galois.com/