Those are currently suffering from high power draw because they have to keep the cores awake for memory speeds. Lackluster performance as well, but thats the problem with the majority of the ARM ecosystem ever since apple started crafting SoCs.

I must have missed something...what does Apple creating M-series have to do with Allwinner, Qualcom, Mediatek, AWS, and the rest of the ARM ecosystem having 'lackluster performance'?