I built a half-baked CRM that has a lot of custom fields and visuals for statistics that are relevant to my potential customers. I'm selling primarily to registered data brokers, so being able to pull up their self-published compliance stats (gleaned from their own privacy pages or public filings) and contextualize them in terms of the rest of the industry ("your deletion request volume has been in the 95th percentile year over year") has been extremely helpful when starting conversations. I also gamified it a bit by giving myself targets for cold outreach and gathering hard numbers on my cadence for outbound calls and emails per lead.

I also built this site for educating potential customers and other privacy professionals about the increasing tempo of CCPA enforcement actions driving compliance: https://ccpa.world/enforcement

I could have probably coded this from scratch quicker considering that it took me two weeks to remove all of the hallucinated imaginary enforcement actions against real companies and also the citations to non-existent California law that the models kept injecting into my enforcement summaries.