The curse of money. The more they have the safer they play it.

Someone with no money must survive with short term thinking: hunt and kill a wombat on the savanna or something. From there you work your way away from short term thinking; you might have enough to get through the week already, so the threat of starvation is more long term. Eventually with enough in the bank you have nearly no urgency; you could conceivably mishandle your bonds when they mature in twenty years or something. But with enough money, literally the only risk is short term thinking and immediacy. Bending over to pick up a penny is not going to even be considered.

If my ship ever really comes in and docks at the harbor I’m going to remember to keep my wallet full of cash, so I can stop and get that strawberry ice cream cone without worrying about the long term consequences, which are all I would have left.

> Curse of money

Sure, but I think it’s also b/c the target audience for these keynotes has shifted. Given their immense market cap, now there’s an increased fiduciary responsibility to control how presentation lands, such as earnings reports, which comes at the expense of the fun.

It’s not money they started it during Covid and it stuck because presumably Cook likes the little movie making bits they had in it judging from other things like the Mother Earth skit he did.

Would be a welcome change it if the incoming CEO went back to live on stage imho

Ironically that's often what ends up costing one the most, i feel like