That took my comment to a much darker place than I anticipated—I think basic marketing is ok, and even if you’re passionate about design, you still should be thinking about the business’s bottom line.

But, like, https://teenage.engineering/store/field-desk

Or maybe the TP-7 is a better example.

They are obviously following the playbook from brands like Supreme. At least in part.

That's basically a bad Eiermann desk ripoff, but about twice as expensive as the original.

https://www.richard-lampert.de/en/furniture/eiermann-1/

That is hilarious. Ikea with the Rexroth price tag.