> John was strict and controlling. He wanted his daughters to dress in identical clothing embroidered with their initials, and told them to wear their hair long, that it looked more ladylike than a popular bob cut. He wrote down chores for everyone in the family on sheets of yellow legal paper. Erin and Meredith got lists of books to read and words to memorize. The house had about a dozen phones, and John instructed Erin to answer formally: “McCann residence, Erin speaking. How may I help you?” John told his daughters that there was only one right way to install a new roll of toilet paper—feeding forward from the top, not hanging down in back—and insisted that they get straight A’s while lying about his academic achievements.

So completely normal things painted as some insidious nonsense.

I wouldn't call that completely normal. It's certainly strict and controlling.