There are a lot of slightly different fork-exec-like things in the concept space and it's hard to imagine one approach satisfying them all. IMO it would be interesting to take an approach analogous-ish to sched_ext_ops where you built the rough flow chart of a combined fork-exec, but with hooks built to enable ebpf to change behavior or skip the bits these sophisticated users don't want/need.

Fork/exec is great if you actually want the traditional copy of your process for some reason.

For launching something totally new, like the example in the article of some tool calling git, I think it does make a ton of sense to make something new.

Especially since I suspect that is by far the more common case. I suspect “I want a clone of me“ is relatively rarely used at this point.