'At this point, it mostly just comes across as adorable when Windows tries to push you to use Edge. Like "wow, they're still trying."'

Among people who aren't nerds it is working. You'll see this in e.g. the public sector and at the top of corporations.

They also do things that force certain people to use Edge under Windows, like bulk downloads from 365 through their compliance portal. This requires a particular type of browser plugin that will only function under those conditions. I perceived this as despicable rather than adorable when I had to work around it to provide services to lawyers.