> As you said it is hard to create with AI without losing your soul but that’s not inherent to the tech.

It definitely appears inherent so far. You could say infinite feeds optimized for engagement is just neutral tech too. The biggest mistake we made in the last tech revolution of ”social” media was to judge tech by its potential rather than the business model.

> You get to pick! How awesome is that?

It's awesome if you don’t derive meaning from the process. Like cheating in a single player game, you can just skip and watch the credits.

Ironically one of my most memorable game experiences ever is just walking and climbing for ages in Death Stranding, in poor weather, slipping, picking up baggage. It was miserable. But effort seems to create meaning.