> That would be true if you and only you are 10x more productive than anyone else. Since everyone is now 10x more productive it just means you have to work just as much as before since you're competition can outwork you.

Why? I don't need 10x more stuff. I'd far rather spend 10x less time working. If we're talking about an actual productivity increase, let's just produce the same amount of stuff in 10x less time.

Because your competitor can now produce 10x more work with the same resources that your company can only produce 1x, therefore in short order your company isn't competitive and will cease to exist.

Sure the consumer won't consume 10x more, but they're still going to reach for the better products.

And let's say that work is correlated with quality. Company A wants to spend 10x less time working, while Company B works 10x more. Company B therefore has a better product than Company A, so eventually Company A goes away. The consumer still consumed the same amount, but they switched to the better product.

> Why? I don't need 10x more stuff.

If everyone had said this 100 years ago we wouldn't have the Polio vaccine, air conditioning etc.

There are lots of problems in the world and there are still a ton of incentives to fix those problems. Yes there is also greed, scams, and exploitation - but that's never going to go away