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lars_von_pidor 2 hours ago

The only reason Google is pushing this AI crap is so that they can shove ads right into people's throats without them being able to use ad blockers (it's easy to block a web script but virtually impossible to block the text itself), effectively doubling their profits overnight.

skinfaxi 26 minutes ago | parent | next [-]

In the US at least, I believe the FTC requires ads to be clear and conspicuous when those ads are designed to otherwise blend into the general editorial style. I could see AI being regulated as influencer marketing, but hopefully with more enforcement.

superloika 2 hours ago | parent | prev | next [-]

Block the AI overviews with extensions like https://chromewebstore.google.com/detail/hide-google-ai-over... or use a userscript to do the same.

delecti 31 minutes ago | parent | next [-]

Alternatively, just change your browser's default search shortcut, and add &udm=14 to the end of the normal google search. It changes the default search results to "web" rather than "All", which removes all the extraneous crap they've added over the years.

Compare https://www.google.com/search?q=test to https://www.google.com/search?q=test&udm=14

tremon 2 hours ago | parent | prev [-]

You can block the entire AI response, but not the paid-for product placement in the response separately.

superloika 2 hours ago | parent | next [-]

Block the entire AI response. It's not a good thing. It tells you whatever google wants you to see. It's an incredibly powerful brainwashing tool.

hootz 2 hours ago | parent | next [-]

The search results without AI also tell you whatever Google wants you to see. The immediate solution is not to block AI summaries, it's to stop using Google entirely.

SJMG an hour ago | parent [-]

Not to mention the entire well is "poisoned" now. You can avoid LLM points of entry. You can't go to a random source and expect to avoid generative output.

superloika an hour ago | parent [-]

There is a way to see old results, by adding "before:2023" to the search query.

SJMG 16 minutes ago | parent [-]

Great, as long as you don't mind the nexus of all human communication to be frozen in time three years ago.

sgt 2 hours ago | parent | prev [-]

These days, the AI response is often a lot better than the actual search results. Search result quality has dropped drastically the last decade. Sometimes it feels even Altavista had better results than today's Google.

onionisafruit an hour ago | parent | prev [-]

The blog post says ‘These formats will also continue to be clearly labeled as “Sponsored.”’. We will probably be able to block them about as well as we can block sponsored search results.

fg137 2 hours ago | parent | prev | next [-]

Semi-seriously: I imagine we'll live to see the day when we run an adblocker that runs a small model to semantically filter out ads in Google search results

alex_suzuki 33 minutes ago | parent | next [-]

Sounds like a good fit for a small, on-device model. Can Chrome extensions use the new Prompt API, which has caused a stir because Google pushed it through against opposition of virtually everyone else? (https://developer.chrome.com/docs/ai/prompt-api) Would be hilarious.

ryanschaefer 2 hours ago | parent | prev | next [-]

Entirely accurate, but what an absolute waste of resources across the board.

fnands 2 hours ago | parent | prev [-]

Fighting AI with AI?

What a wild future.

pbasista 2 hours ago | parent | prev | next [-]

> but virtually impossible to block the text itself

Why do you believe so?

As long as there is a clear indication somewhere on the webpage (in the metadata or in the text itself) that a specific portion of a text is an ad, a browser extension will be able to block it.

And I assume that there are laws mandating that the ads must be clearly marked in order to be distinguishable from the genuine content.

creationcomplex 2 hours ago | parent | next [-]

The law will not be updated or enforced. Laws don't reflect justice, they reflect the power relations in the society at the time the law was written.

Big tech is paying handsomely for this, and I don't think the populace is going to outbribe them.

hootz 2 hours ago | parent | prev | next [-]

That's only doable if the ads are artificially injected. But what if they are part of the training, system prompt or the search results that are fed to the AI? What if Google Search bumps up their paying advertiser up in the internal search results for Gemini (as they are basically already doing)? The AI will be biased towards the advertisers without literally embedding an ad into the output text.

pbasista 2 hours ago | parent [-]

> if they are part of the training

That would be an intentional poisoning of the models with biased or outright untruthful data.

I believe that many people would be unwilling to use such models.

hootz 2 hours ago | parent [-]

They won't be if the models are "free", which is the case for AI Mode in Google Search. That's why common people still use Google despite it being an ad-ridden slopfest, it's "free"!

yread 2 hours ago | parent | prev [-]

It's just gonna say "this whole thing might be a big ad" and they will fight the fines in court for years, lose and book those fines as cost of doing business while laughing all the way to the bank

2 hours ago | parent | prev | next [-]
[deleted]
elpocko 2 hours ago | parent | prev | next [-]

This might come as a surprise to many, but the sole reason Google exist is to make a profit. More profit means more success means more profit, that's why they did create a company in the first place. Mindblowing stuff, that.

spiderfarmer 2 hours ago | parent | prev [-]

Competitors will be very happy though.