Tim Cook has been pretty clear where he stands:

> “When we work on making our devices accessible by the blind,” he said, “I don’t consider the bloody ROI.” It was the same thing for environmental issues, worker safety, and other areas that don’t have an immediate profit. The company does “a lot of things for reasons besides profit motive. We want to leave the world better than we found it.”

— https://www.forbes.com/sites/stevedenning/2014/03/07/why-tim...

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bilbo0s 8 hours ago | parent [-]

Again, it's absolutely great that Apple does these things!

I was just answering the question of why other corporations don't.

Money.

There's relatively little money in helping the visually impaired. You have to do it because you want to do it. Not because you're going to get rich.

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lern_too_spel 6 hours ago | parent [-]

Apple's competitors have had these features for years (Android for 7, Windows for 1), so it's really an indictment of Apple. They give lip service to helping the visually impaired, and this press release is good marketing for the non-visually impaired people who don't know this.

	▲	RobMurray 2 hours ago \| parent [-]
		Really? I haven't used Android recently, but I very much doubt 7 year old Talkback was any where near as good as Voiceover. I also haven't seen a single accessibility improvement in Windows recently. The most accessible Windows apps are usually based on older toolkits like win32. Edge is very accessible, but 99% of that comes from Chrome.