It seems like a natural result. People have been trying to use dashboards / metrics to roll up / indicate how well teams and individuals have been doing for a long time. Therefore, "part 1" was already in place. Now, something even easier to track is available (token usage). So, just throw token usage on the dashboard and tell people that higher is better - what other outcome would you possibly expect?

> dashboards / metrics to roll up / indicate how well teams and individuals have been doing for a long time

I'm actually a little curious about how long it has been. Bad managers have always prioritized irrelevant metrics, of course, but I have a feeling (backed by no data, just vibes) that management in general crossed a point of no return as soon as "data-driven" became a cross-industry buzzword.

Like, I vaguely remember a time when consumer interactions didn't always come with a request to fill out a survey (with the results getting turned into a number and fed into a dashboard somewhere). And then that changed, and now everything must turned into a number and that number must go up.