> Fully agreed, but also a hard sell given that America itself does not recognize what is happening there as a genocide.

This has nothing to do with a declaration of genocide. Both Amazon and Google respectively have made commitments to not enable human rights violations:

https://sustainability.aboutamazon.com/human-rights/principl...

https://about.google/company-info/human-rights/

Well clearly they didn't mean much, which is about what I expect from any corporate policy declaration such as. If you believed them anyway, congratulations on having far more faith in corporations than I do.