I keep reading this but I don't understand how a company might want to push censorship on users.

We're being astroturf-ed guy.

The comment you're responding to. The comments responding to you. All shaped by influence campaigns from the beginning.

Meta, X, google, data based big tech, the billionaires, and the government were in on the plan from the start. We were always the ones kept in the dark as to the ultimate intent. Even the anti-censorship and anti-surveillance posts and content that we saw, were being paid for by the same puppet masters. Professional influence campaigns controlled by these same groups shaped the internet discussion of both sides.

And it seems a lot of us still haven't figured that out yet.

We got played. We'll continue to be played if we don't recognize that fact and act to prevent it in the future.

Because I can assure you, censorship and surveillance is not the endgame. And their endgame is very likely not to our benefit.

Can you describe in detail the end game and how you came to know it?