Are you joking? There's loads of trivial links. Most obviously: it's stopped (pregnancy, menopause) and therefore so too will stop purchases of certain 'female hygiene products'.

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phoronixrly 2 days ago | parent [-]

And will be targeted by an avalanche of childbirth-related ads... Isn't this an old story now? We've already seen this happening even before evidence of women's health data being sold to ad companies...

	▲	OJFord a day ago \| parent [-]
		I think even Flo's behaviour is not news, but it is worth distinguishing I think between more organic and generic targeting behaviour based on say searches for health advice or other products, and selling 'first-class' health data as it were which is a much stronger signal and feels more personal.