While there definitely is a healthy dose of trivializing work I think once you scratch the surface the real messaging is that we can automate or optimize these parts of a current workflow to open work for higher value tasks to folks.

That sort of messaging has been done for decades with business process orchestration companies, RPA vendors, etc. All the way back to the original business software vendors like Lotus and Excel. It's only big LLM labs that adopt this tone of dismissive trivialization of other people's work.