I think with Alex Jones in particular it's that people knew he had money, and so they wanted a piece of it. If you're a nobody and you say false things no one cares really. Look at all the randos on X spouting nonsense without repercussions. It didn't help that these people in power don't like him.

It's dangerous to say false things and have a lot of money. People in power will use it as an excuse to take your money away, unless you're allied with them, of course.

The victims went after a slanderer who systematically profited from his lies. Don't see why we should compare him to randos on Twitter.