His letter (at the top of Apple's web site) is moving:

https://www.apple.com/community-letter-from-tim/

I understand Tim is a logistics genius and Ternus is a hardware genius, and that we all want better software and policy from Apple, but I'm glad that there seems to be good people at the head of one of the biggest and most consequential companies, and further that they seem to care about being good people.

As far as I can see, that's the only way to have a prayer of scaling without too much damage, which is the key issue humanity faces today.

Thank you for sharing the link, it's a good read.

Also want to second your point about the need for having good people leading large organizations like Apple. Especially so as things are changing so fast in technology, with a widening impact across more and more aspects and parts of lives of people and society. We certainly see the negative impact that comes with questionable and/or short term decisions (see social media), so I too am hopeful that above all else, Ternus is a good person and makes (for the most part) good decisions for people and society first and foremost.

> I understand Tim is a logistics genius and Ternus is a hardware genius, and that we all want better software and policy from Apple

While I agree with all these points, I'd still rather see a hardware guru leading Apple rather than a software-focused leader. The state of software zeitgeist has gotten fairly poor, and the types of formal and thorough "Acceptance Testing" that are common in hardware are more likely to produce great experiences for users than whatever most software leaders are doing today.

Before anyone mentions how all hardware groups seem to produce god-awful software (IoT, vehicles, etc)...I agree, though I have generally attributed this to a lack of budget and vision. I don't expect those two things to be an issue at Apple, but I could be surprised.

https://www.apple.com/community-letter-from-tim/

Why share it as a quote rather than a link I can click?

I really wish they did more for free software. I know they contribute heavily to LLVM and are still the main stewards of webkit, but they've very much ignored darwin as a free software operating system, to the point it feels like they only keep it free out of legal obligation

Ternus is not a hardware genius. He's a hardware engineer that rose through the ranks at Apple because, from what I've heard from Apple hardware engineers, Dan Riccio liked him "like a son."

> Tim is a logistics genius

https://www.forbes.com/sites/rachelsandler/2020/03/25/tim-co...

Well he is, but I cannot forget being completely blown away by the lack of, I don't even know what to call it.

On a moment of worldwide shortage, this move didn't move masks to the US that were shelved in forgotten warehouses, they raised the price and left medical workers from poorer countries exposed.

> His letter (at the top of Apple's web site) is moving

As an aside, I absolutely love the minimal elegance of that web page.

I honestly don't know. tim@apple.com is unavailable for quite some time now (since I tried a few years ago), while lisasu@amd.com still works around that time frame.

> and further that they seem to care about being good people.

Sorry, but this is pretty naive. You simply can't infer the real personality of a CEO from a (well)crafted public letter.

If he really cared about being a decent person, he wouldn't have sucked up to Trump.

>but I'm glad that there seems to be good people at the head

Wonder if he'll be as good as Cook was at kissing Trump's ass. Half serious, half /s.