I get the impression that beyond the money from the sale, the victims would very much like Alex Jones control of InfoWars to end. This accomplishes both of those things. I don't generally find The Onion that funny, and probably will never visit the new InfoWars, but I'm eternally grateful that they were willing to step in and do this. Because someone had to. A "good business decision" is to let Alex run his show if you buy the brand, but that's still a win for him.

Not only would another owner likely allow Alex Jones to continue to operate, but The Onion can truly salt the earth around Alex Jones' business. If they own the InfoWars trademarks... if they own The Alex Jones Show as a trademark? They can potentially shut down Alex Jones' future works if they violate InfoWars' trademarks and intellectual property. They can sue him if he says something defamatory about the new InfoWars. One of the perks here is that The Onion is well-versed in free speech rights, intellectual property rights, and trademark law. They already have lawyers good at this stuff.

The Onion can be a truly significant thorn in Jones' side, the way most other outcomes for this could not. I'm guessing the new site won't be that funny, but thankfully I don't really care about the "art".