It's kinda funny that macOS supported CUDA when it was a tech demo, but then ideologically objects to it once it's a $3 trillion business.

They've had to be dragged kicking and screaming away from the NPU model only to admit that GPGPU tech was the right choice.

Yeah I remember that. Very Apple of them.

'Cool demo' -> Doesnt convert to tangible things.

Wont attempt to compete with companies better than them, but go their own route. "oh look it consumes low power!" (Things no one cared about).

They are the Nintendo of tech.