Zero emails is not low noise - it's zero noise. I agree that I sometimes want zero noise from companies whose products I am using...and also it depends on what is in the noise? Sometimes I find unexpected signal.

I would say that email is inherently a somewhat noisy channel. You have little meta-data about how appropriate and timely a message is, so often you are sending in the dark. There are many downsides to the protocol and its place in our lives but it does carry a lot of important communication.

Basically...I just don't know what communication medium would allow a company that makes app icons to keep their customers in the loop about updates & concerns related to the product. Are you gonna install a Font Awesome app?

Easy, let the user opt in to email updates about new products, rather than automatically "opting" them in when you force them to use their email to create an account