>X, for better or worse, gets you eyes, more so than any other alternative social media.

But that is actually what they called out: they're not getting eyes anymore. Views at X have cratered so hard that it's barely worth the time.

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SirMaster 2 hours ago | parent | next [-]

Worth the time? Can you not just use some automation or tool to post your stuff to multiple platforms including X?

I find it really hard to believe that even with lower views on X than the past, that it's literally not worth the tiny about of effort to get their messages posted there.

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takoid 3 hours ago | parent | prev [-]

But it's worth their time to stay on platforms like Bluesky and Mastodon? Something isn't adding up.

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lynndotpy 2 hours ago | parent | next [-]

You can just look at the numbers. They're seeing 15x more engagement on BlueSky, and even more engagement on Mastodon compared to X:

X post: 124 comments, 79 reblogs, and 337 likes

BlueSky post: 245 comments, 1400 reblogs, and 6.2K likes

Mastodon post: 403 reposts, 458 likes

There's more ROI posting on BlueSky or Mastodon, even ignoring the fact that BlueSky and Mastodon are projects clearly more aligned with internet freedom than X is.

(edited for clarity)

	▲	philistine 2 hours ago \| parent [-]
		And the EFF is also looking at conversion rates for those views. Are you convinced that the Elon-pilled still on X are interested in donations to the EFF compared with the weirdos on Mastodon?

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VHRanger 2 hours ago | parent | prev | next [-]

There's presumably engagement on those two.

It's better to have a smaller core of highly engaged people than a mass of disengaged eyeballs glazing over.

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Rover222 2 hours ago | parent | next [-]

Retreating into smaller and smaller echo chambers where they get their way?

	▲	nerevarthelame 2 hours ago \| parent [-]
		They're also still posting on LinkedIn, Instagram, TikTok, Facebook, and YouTube (in addition to BlueSky and Mastodon). It's silly to suggest that anything outside of X is an echo chamber, or that one must communicate on a platform dominated by white supremacists to expose your ideas to a diverse audience.

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hrimfaxi 2 hours ago | parent | prev [-]

Does it have to be either/or?

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philistine 2 hours ago | parent [-]

Volunteer your time to do a dual strategy with content that fits both. Comms takes time, the EFF is adapting its comm strategy.

	▲	an hour ago \| parent [-]
		[deleted]

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nerevarthelame 2 hours ago | parent | prev | next [-]

On average, they're getting <9,000 views per post on X. With 100 - 150K followers on both Bluesky and Mastodon, I'd expect their impressions to beat those X numbers.

But as they say in the article, their reason for leaving isn't solely the low impressions. It's the low impressions, plus "Musk fired the entire human rights team and laid off staffers in countries where the company previously fought off censorship demands from repressive regimes," plus X's unwillingness to give users more control, consider end-to-end DM encryption, or offer transparent moderation.

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archagon 2 hours ago | parent | prev [-]

Well, perhaps it's time to reconsider your perception of Bluesky and Mastodon.