So, reading the tea leaves, they're either losing subscribers for the $200 plan, or they're not following the same hockey stick path of growth they thought they were... maybe?

Edit: I wonder if this is actually compute-bound as the impetus

Nope, it's just that a lot of people (especially those using Codex) asked us for a medium-sized $100 plan. $20 felt too restrictive and $200 felt like a big jump.

Pricing strategy is always a bit of an art, without a perfect optimum for everyone:

- pay-per-token makes every query feel stressful

- a single plan overcharges light users and annoyingly blocks heavy users

- a zillion plans are confusing / annoying to navigate and change

This change mostly just adds a medium-sized plan for people doing medium-sized amounts of work. People were asking for this, and we're happy to deliver.

(I work at OpenAI.)

Plenty of people wanted to spend more than $20 but less than $200 for a plan. It's long overdue IMO.