There’s an interesting conversation to be had about ad sponsorship on web content when the share of people just getting summarized results from {LLM chatbot of choice} is increasing and siphoning actual views.

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add-sub-mul-div 3 hours ago | parent [-]

The conversation should be about the fact that the advertising won't disappear, it will inevitably move to LLM output where it will be seamless/unblockable and undisclosed.

There's a law of conservation (or growth, really) of ad impressions.

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georgemcbay 2 hours ago | parent [-]

> The conversation should be about the fact that the advertising won't disappear, it will inevitably move to LLM output where it will be seamless/unblockable and undisclosed.

And then those of us who ad-block everything now will run local LLMs if only to take the input of the cloud LLM and remove anything that seems like an ad or mentions specific brands.

Though in the long run I think we'll all get along fine with local LLMs in the first place and all the money being dumped into frontier models while useful in pushing the state of the art will effectively have been lit on fire in terms of generating long-term returns.

	▲	rurp 2 hours ago \| parent [-]
		This would be great but I'm sure the entrenched players will make it difficult enough to run effective local models that normal users won't touch them. There are only two OS options for phones and computers for 99+% of people and it will be trivially easy to restrict local models on them.