| ▲ | pjdesno 11 hours ago | ||||||||||||||||
Look up the Osborne 1, the first "portable" (i.e. luggable) computer. They went out of business not only because they lost money on each unit, but because of how many they sold. Then they pre-announced their next model, which killed all demand for the existing one, and they were toast. | |||||||||||||||||
| ▲ | ssl-3 10 hours ago | parent [-] | ||||||||||||||||
It's a fascinating story, but is it really related? IIRC, they were making decent-enough profits with the Osborne 1 at the beginning. It was never intended to be a loss-leader. It was only after the Osborne 2 was announced (way too early) that existing orders got cancelled, and inventory was sold at fire-sale prices in sheer desperation to generate any value from the well they'd accidentally poisoned. (For those who don't know, the company imploded before the Osborne 2 was finished.) | |||||||||||||||||
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