> Just take a look at the enterprise. Amazon's ad business alone is already a better business than Oracle or SAP or Salesforce, with superior margins, and it's growing faster too.

You can say the same about AWS and then prove the b2b case instead of ad case as well

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adventured 4 hours ago | parent [-]

AWS is legitimately a giant and it should be considered in enterprise broadly. It's infrastructure more than enterprise software of course, which is where Anthropic is at. Anthropic is not trying to host the world's databases and services (at present anyway). Anthropic will however help you write software to compete with Salesforce, Oracle, SAP, et al.

Google's ad business remains far larger and more profitable than AWS. And the advertising segment is drastically larger than the segment AWS is in. Just Google + Meta = nearing $600 billion in ad sales. Amazon will soon have their own $100 billion in ad sales.

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steveBK123 4 hours ago | parent [-]

I guess the question is how many more $100B of ad sales slots are available, aside from just stealing share from incumbents (who already took it from traditional media channels over last 20 years).

At some point someone needs to add value to the real economy, not just take an ad tax off the top.

	▲	bombcar 2 hours ago \| parent [-]
		I don't think advertising is entirely a zero-sum game (there is real value to everyone for steveBK123 to learn of a product that actually solves a real need or saves money, etc) - but it has to be something akin to it - the economy can't support five hundred trillion dollars in advertising spend.