I don't discount this as a possibility but my impression is that the OpenAI brand isn't very sticky.

Internet Explorer being pre-installed on Windows devices didn't prevent it from being demolished by newcomer Chrome throughout the 2010s. Now we're looking at a product that's even less integrated, and whose value is exposed through universal interfaces (human language, images, etc.).

If OpenAI succeeds, I imagine that remarkably little of it will have come from the brand. But subtracting the first-mover brand advantage: they can either compete on the frontier, which seems difficult and bears potentially diminishing returns (particularly wrt to distillation); or compete as a commodity, which I imagine cannot justify their valuation/spend.

It seems very uphill of a battle.

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fragmede a day ago | parent [-]

For people that use ChatGPT the same way you do, yeah it's not. For people in the throes of AI psychosis who've named their ChatGPT and have a deep relationship with it, switching to a newer model from OpenAI is an issue, nevermind switching to a different model from a different company.

	▲	niam a day ago \| parent \| next [-]
		I considered that but I don't see it being very impactful. It presumes a user who cares enough about "their" ChatGPT that they can't move from a particular model provider, but simultaneously does not care enough that model providers themselves have a financial motivation to shoo users onto their newer and more efficient models. The transition from GPT4 to GPT5 was not well recieved among this crowd -- nevermind that I think this crowd is pretty small (comparatively) to begin with. I just don't imagine you can build a business on that sliver of a sliver, much less one that justifies OpenAI's spending.
	▲	d2ssa a day ago \| parent \| prev [-]
		Most people dont give a hoot about that, they have much more interesting stuff going on in life.