I feel like Google search results have gotten tremendously worse over the past 2 years too. It's almost like you have to use AI search to find anything useful now.

Which of course reduces traffic to sites and thus the incentives to create the content you're looking for in the first place :(

There’s many groups that “win” by making search results worse. It’s an ongoing battle between them, and if someone’s blaming solely Google for it, they’re way oversimplifying.