I do not think most executives are particularly enamored with AI. They are being mostly driven by the fear of missing out. More precisely, their thought process is: if they bet on AI and fail, they can plausibly claim that it was the technology's fault (not good enough, poorly suited for the business, etc). But if they skip on AI by choice, and their competition succeeds, they will be blamed personally. The more hyped a technology is, the stronger this calculus is for the managers. It's like Pascal's wager in a way.