Gambling is a great example. When I say "ego" I really mean the reinforcement of the individual pattern through survival-resource games, power play, or external validation. I'm not using it in the classic psychological way, perse.

Regulation could work, but in my opinion the problem isn't devious mastermind product people attempting to entrap humanity -- it's self entrapment in a recursive way.

Regulators could add red tape and boundaries for what is or isn't kosher or legal, but in the end can prohibition fix systemic integration with addictive technological superagonist of our own creation?

I guess I just don’t see humanity awakening to transcendent egolessness any time in the near future (if ever). Based on my experience, the average person is fairly constrained by their biological reality. We often like to pretend that this isn’t the case, and pretending may work for a while, but eventually sufficient stress causes the illusion to unravel forcefully.

Regulation isn’t perfect; in the best case all it can do is limit the worst harms. It’s still a bad idea to engage in regulated gambling, as you are very likely to lose money. Almost everyone knows this, yet many people do it, and I can’t see that changing any time soon.