ChatGPT Checkout, a solution looking for a problem.

Why would anyone have an extra layer of friction too where things could go wrong, where handing over payment details in another chain.

Just let me buy my stuff in peace. Shopping is not the 'killer app' for GenAI.

Just because you're not the target audience doesn't mean there's not a real target audience.

There a people today learning to use an LLM instead of an actual search engine. For these types of people whatever happens outside of the LLM app is invisible to them. The social media apps did similar where they started letting people purchase directly within the app. People started looking at these shops rather than doing searches for it elsewhere.

Buying things on a social media app is crazy to me, but I don't use the social media apps. Buying things from an LLM app seems crazy to you, (because it's new and it's borked is fixable), but to people that first turn to their LLM app of choice that decision isn't so crazy.

When you're a solution in search of a problem, you'll try to shoehorn your "solution" into everything.

"This isn't what I wanted to buy, I said my feet are a size 10 and these aren't even shoes!"

"You're absolutely right! Shoes go on feet, and each of your 10 feet could wear shoes. Would you like me to research shoes and purchase them for you?"

[dead]