Your framing of this section is misleading. On the site it's preceded by a FAQ-style 'question':

> Can you fill out this supplier onboarding form?

That's very important context, as anyone who has been asked to fill out a supplier onboarding form (hi) will attest.

Filling out an onboarding form is an example of what he's not willing to do, not the only thing he isn't willing to do.

> we don't offer any customization to the box or ordering process

Every B2B deal of that size that I've ever seen requires at least weeks of meetings between the customer and vendor, in which every detail is at least discussed if not negotiated. That would certainly constitute a "customization" to this guy's prescribed ordering process, which is to "Buy it now" [1] through the website at the stated price like you're ordering a jar of peanuts on Amazon. This is not "framing", it's what the guy said. If it isn't what he meant then he needs to fix his copy.

[1] Yes, there is an actual "Buy it now" button for a $65,000 business purchase that takes you to a page that looks just like a Stripe form. There isn't even a textbox for delivery instructions. Wild.

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awesomeMilou 9 hours ago | parent [-]

Then if they succeed, I guess you're going to see a different process for the first time in your life.

On a website where we frequently talk about disruptive business models, this whole attitude kinda stinks.

	▲	roarcher 9 hours ago \| parent \| next [-]
		> Then if they succeed, I guess you're going to see a different process for the first time in your life. Sure, I guess. Far more likely that they won't succeed, and it will be because of their pointless refusal to cooperate with others. I'm curious why you think we should "disrupt" companies putting a little due diligence into massive purchases. > On a website where we frequently talk about disruptive business models, this whole attitude kinda stinks. I could say the same thing about making a comment like this on a website where groupthink is rightfully mocked.
	▲	pegasus 6 hours ago \| parent \| prev [-]
		> you're going to see a different process for the first time in your life That sounds very neutral, but wouldn't this, by removing the human element and flexibility from business transactions, be a further step along a general enshittification trend?