> And a lot of trust and good will has been expended on social issues, for example the fight to allow transgender people to use whatever bathroom they choose, or to promote childhood reassignment surgery, etc.

I think a lot of people miss this: each time you take up the good fight, you spend some trust/goodwill. If you're going to expend the public's goodwill, make sure that there is nothing more important to you than what you are expending it on, or expend less of it to save some trust and goodwill for this.