It is productive to decline to use propaganda terms. If, every time someone says they support affirmative action they are asked if they support having higher standards for Asian applicants to medical school than for white applicants that’s good because forcing people to defend their support of racist policies reduces support for them. By the same token pointing out that affordable housing doesn’t mean housing people can afford, it means politician allocated housing paid for by the general taxpayer, reduces support. Reducing support for bad things is good.

Its also helpful to know that there is a specific (US) program called "affordable housing" that subsidizes rents for low income people. The economic effect of that program is to increase rents (but not home prices). This especially hits the working poor who make just a bit too much to have subsidized rents.