They have already been doing that for 10-15 years via page builders and themes in Wordpress. It is easier now, but small players have had relatively decent tools for quite some time.

▲

kraai 5 hours ago | parent | next [-]

Exactly this. It was already very easy. Just choose a local hosting company, most of them have free ssl and one click installs for wordpress etc.

People are overthinking it.

▲

brettermeier 4 hours ago | parent | prev [-]

Most people hired someone for handling WordPress. Rally, most people are overwhelmed with that complexity.

	▲	dazc 3 hours ago \| parent [-]
		Most people are indeed. Many of these people will also be able to complete very difficult tasks that you can't.