Idk about pokemon cards, but I'm sure the wotc guys use something to make sniffing newly opened packs addicting.

That’s funny. I don’t think I’ve opened a pack of Magic cards in about 25 years and I can still remember the smell.

	▲	Lutzb 3 hours ago \| parent [-]
		It's a good smell. My kids are opening packs and I can totally recall the sensation of opening mtg cards in the 90s.