Knowing what we know about the current environment, each company is going to start selling everything they know about you to anybody who's willing to pay. Enforcing privacy is hard not because it's not possible, but companies have greater financial incentives to just breach your privacy to track and manipulate us.

> Enforcing privacy is hard not because it's not possible, but companies have greater financial incentives to just breach your privacy to track and manipulate us.

No, enforcing privacy is not hard, all it takes is imposing penalties _much greater than_ those financial incentives.