This almost certainly speaks more to how much we have advanced on other cancers? The chart for total incidence shows it peaked in the 80s at about 70 per 100k and is down to about 40 per the same amount, now.

Such that, yes, we can still get better. But people here are reacting as if there is some damning evidence that just doesn't track with the data. Even with an uptick in younger people getting this, we still don't have a smoking gun on anything that is directly causal to this.

Also, holy crap, if you have rectal bleeding, don't ignore it! That that is listed as an early warning sign that people ignore is terrifying.