Even if that is indeed the motive, the article is useful in showing how from a financial perspective this is bad deal for Paramount.

Absolutely. But it’s still relevant because depending on your goal (and your resources) a bad deal that burns cash might still be a positive outcome.

Not dissimilar from Musk buying Twitter, objectively he overpaid by a ton for a business that wasn’t thriving. But I think time has shown that his purchase has paid political and ideological dividends. Which might be worth the money to him.